--- title: Will Beeching · Creative Director, Founder & Technologist — Machine-readable source_page: https://willbeeching.com/ canonical: https://willbeeching.com/ format: text/markdown last_updated: 2026-09-24 description: Creative Director and Co-Founder of Together, designing brands and websites for the next generation of tech companies. Exploring the intersection of design, technology, and intelligent living. --- **Quick links:** [Human page](https://willbeeching.com/) · [Home](https://willbeeching.com) · [All articles](https://willbeeching.com/llms.txt) --- # Will Beeching — Creative Director. Founder. Technologist. — Machine Version ## Founder. Technologist. ## Startups to category leaders. ### Coder Brand and site repositioning for Coder—elevating a developer-first product to enterprise scale with the credibility to match. [View project](https://together.agency/work/coder) ### Rogo AI for Wall Street—instant enterprise-grade credibility, later named to the 2025 Enterprise Tech 30. [View project](https://together.agency/work/rogo) ### Tabs Brand and site for Tabs—AI-native finance for CFOs; later raised a $55M Series B led by Lightspeed. [View project](https://together.agency/work/tabs) ### Miter Brand and site to launch Miter’s ConstructionOS—followed by a $38M raise. [View project](https://www.miter.com) ### Spade Brand and site to reposition Spade as the default data layer for financial services; followed by a $40M Series B. [View project](https://together.agency/work/spade/) ### VoidZero Brand and site to establish VoidZero as the unified foundation for the modern JavaScript toolchain. [View project](https://together.agency/work/voidzero/) ### Baselayer Brand and site to establish Baselayer as critical infrastructure for the next wave of fintech. [View project](https://together.agency/work/baselayer/) ## Engineering the everyday. ### A Plex powered, Netflix inspired screensaver An exploration of creating an elegant Android TV screensaver that dynamically pulls artwork from Plex, optimizing aesthetic quality and user experience. [Read more](https://willbeeching.com/a-plex-powered-netflix-inspired-screensaver/) ### Effortless lawn care with the Mammotion Luba 2X Navigating the challenges of maintaining a complex garden, this article evaluates the Mammotion Luba 2 X robot lawn mower's GPS technology and performance. [Read more](https://willbeeching.com/effortless-lawn-care-with-the-mammotion-luba-2x/) ### Secure and keyless home entry with the Aqara U200 Coming soon. ### An adaptive climate system for year-round comfort Coming soon. ### Retrofitting Lutron RA2 Select for ultimate smart lighting Coming soon. ### Monitoring water softener salt levels with a time-of-flight sensor How I used a Time-of-Flight sensor and ESPHome to give my water softener a bit of intelligence — simple, reliable, and quietly smart. [Read more](https://willbeeching.com/monitoring-salt-levels-with-a-time-of-flight-sensor/) ### Automatic gate entry using number-plate recognition and UniFi Access A smart gate system utilising UniFi hardware enables number plate recognition, automated access, and intercom functionality for seamless entry management. [Read more](https://willbeeching.com/automatic-gate-entry-using-number-plate-recognition-and-unifi-access/) ## Designing for what’s next. ### Technologist. I’ve spent the past decade making complex products feel inevitable to buy. I co-founded Together to work with B2B tech companies at an inflection point, typically convincing enterprise buyers while remaining compelling to early adopters. We treat brand, product, and web as one. Creating the consistent and delightful digital experiences consumers have come to expect. My current focus is exploring how AI can be used to amplify our craft and collapse the gap between idea and execution. [Connect on LinkedIn](https://www.linkedin.com/in/williambeeching/) ## Turn process into product. ### Keeping client services aligned with AI call summaries in Slack Coming soon. ### An automated invoice chaser that's harder to ignore Coming soon. ### Turning 1:1s and Growth sessions into actionable insights with AI Coming soon. ## Life away from the screen. - Kenya - Mykonos - The North - California - Lofoten - Kefalonia - Amsterdam - Lake Bled - Utah - Lapland - Edinburgh - Dhermi - California - Dubrovnik - Paros & Naxos - The East - Rome - Santorini - The Ring Road ## My heritage posts. ### A Netflix style screensaver for Plex/Android TV This article details the process of creating a custom screensaver for Nvidia Shield using a WordPress site to showcase Plex media content, addressing technical challenges and solutions. [Read more](https://willbeeching.com/a-netflix-style-screensaver-for-plex-android-tv/) ### Syncing Hue lights with Plex Automating lighting enhances the movie-watching experience. This guide details how to integrate Plex with Apple Home for seamless dimming during playback. [Read more](https://willbeeching.com/syncing-hue-lights-with-plex/) ### August Smart Lock with a Euro Cylinder Explore the compatibility of Euro cylinders with the August Smart Lock and learn installation techniques, including a workaround for tenants and HomeKit integration. [Read more](https://willbeeching.com/august-smart-lock-with-a-euro-cylinder/) ### Control your TV/Home Cinema using Siri and Logitech Harmony Explore voice control integration for home cinema systems using Harmony and Homebridge, enabling seamless operation through HomeKit despite native limitations. [Read more](https://willbeeching.com/control-your-tv-home-cinema-using-siri/) ### How to make your blinds smart on a low budget Explore the integration of Brunt's motorized blinds with Homebridge for enhanced home automation. Delve into setup, functionality, and user impressions. [Read more](https://willbeeching.com/how-to-make-your-blinds-smart-on-a-low-budget/) ### Getting started with Homebridge Explore how Homebridge integrates non-HomeKit devices into the Apple HomeKit ecosystem, offering cost-effective solutions for smart home enthusiasts. [Read more](https://willbeeching.com/getting-started-with-homebridge/)